Naked 100 is a high-end e-liquid line. Its mission is to provide adults of legal smoking age with a high-quality alternative to combustible cigarettes. Naked 100 wants to exceed public expectations of what a vape company can do by providing excellent and responsive customer service, constant innovation, and attempts to assist combat underage use through education and awareness. As a growing firm in a quickly changing sector, its principal mission is to put the interests and concerns of its consumers first by consistently providing a satisfactory and exceptional experience.